Data Visualisation & Storytelling
Overview
A good chart can make a complex point obvious; a poor one can mislead. This course teaches the principles of effective data visualisation and data storytelling, helping participants choose the right chart, design clean visuals and build a clear narrative that leads audiences to a decision.
Who should attend
Analysts, report writers, managers, and anyone who presents data in reports or meetings.
Training methodology
Interactive presentations, practical exercises, case studies, group discussions, role-plays where relevant, and a personal action plan that participants apply in their own work.
Objectives
By the end of this course, participants will be able to:
- Choose the right chart for each message
- Apply design principles for clarity and accuracy
- Avoid misleading visualisations
- Structure data into a compelling story
- Present data confidently to different audiences
Course outline
Day 1Why Visualisation Matters
- How people read visuals
- Good and bad examples
- Visual perception
- Audience and purpose
- Critique exercise
Day 2Choosing Charts
- Comparison, trend, composition and distribution
- Tables versus charts
- Maps
- Chart selection guide
- Exercise
Day 3Design for Clarity
- Removing clutter
- Colour and emphasis
- Labels and annotations
- Accessibility
- Redesign exercise
Day 4Data Storytelling
- Finding the story
- Narrative structure
- Context and comparison
- Avoiding misleading visuals
- Story workshop
Day 5Presenting Data
- Slides and dashboards
- Presenting to executives
- Handling questions
- Feedback session
- Final presentations
